Electrical is the trade where the money and the search term almost never match. Nobody wakes up wanting a service upgrade. They want a charger, a remodel, a pool, solar — and then find out the panel is full. The predictive job is to catch that homeowner at the moment they commit to the thing that forces the upgrade, not when they finally search for one.
Cross-referencing a new EV against the property's permit history finds people who are weeks from discovering their service cannot carry a Level 2 charger. They think they are buying an outlet. They are buying a service change.
A solar filing on an older service is a panel upgrade with a date attached. The solar company will not do it and the homeowner does not know it is coming, which makes this the least contested work in the vertical.
Additional load on a service that was sized for a different decade. The permit is public the day it is filed, and the electrical conversation happens weeks later.
We build your campaign from the evidence above, wall it off from every other account we run, and settle on booked work at day 30. No household we find for you is worked for anyone else.
It can be more than one, but your budget never bids against theirs. Overlapping accounts are separated by ZIP, keyword and audience before any spend goes live, and a household is only ever worked for one client. If two service areas cannot be cleanly split, we will say so on the first call.
A customer on your calendar with a date and an address, a quote accepted in writing, a signed agreement, or an issued work order. Not a name nobody called, and not a click.
That depends entirely on how often the source jurisdiction publishes. Some county portals update daily and some weekly, and we will tell you which applies to your territory before you subscribe rather than after.
Tell us the counties and ZIPs you cover and how much work your crew can absorb. We will come back with what that territory actually produces, what the county's publishing cadence allows, and an honest read on whether 30 in 30 is realistic there.